by Ian West | Jul 2, 2012 | Working designer
Student life cannot go on for ever and work experience seemed a logical stepping stone. I had played around local folk clubs and found that people from the Manchester advertising scene were very well represented in that particular community. I approached a few people,...
by Ian West | Mar 19, 2012 | Uncategorized
Serendipity led me to stumble over one of the most influential designers and educators of the ‘Swiss’ school. My intake at college was the product of what was known as ‘The Bulge’ (later called ‘Babyboomers’) – the children of soldiers recently returned...
by Ian West | Mar 19, 2012 | Uncategorized
Every discipline has its own language and its own narrative. And stories need heroes. Part of getting to grips with design lay in understanding the history and the key players. Slowly my awareness of the output of graphic designers was growing. There were exhibitions...
by Ian West | Mar 18, 2012 | Uncategorized
When you know little about design, important choices such as whether to pursue graphic or product design may be made for the the most ill-informed reasons. In the early months of my course I still had a muddled vision of where I was going, though I was influenced as...
